the archive box under my cutting table is starting to smell like someone else's atticI bought a box of late 50s Swedish family photos and letters at a flea market in Mölndal maybe four years ago. Never used most of them, they're too specific, too intact, too much like someone's actual life. But I keep the box under my cutting table anyway. Now it's started to smell like damp cellar and old paper, the good kind. Today I finally opened it and sorted through. Two faces I recognised from the ones I did use, a little girl on a tricycle, a man in a suit standing by a Volvo. The rest are strangers. I don't know why I'm keeping them. Maybe I'm waiting for them to become anonymous enough to cut into. Anyway the box is open now and my whole studio smells like 1959. Not unpleasant but distracting. Might just put it all back and close the lid for another year.
archival hoardingfound paperstudio smell
I deleted my portfolio PDF and made one page with three bad photos. Two serious enquiries that week.For twenty years my portfolio was a PDF. Sixty pages, properly photographed, the works shot in good light, the lot. I sent it to maybe four hundred people over the years. Response rate near zero, and I never thought to ask why. Earlier this autumn a curator in Brno asked to see my work and I was tired, so I sent a link to one page. Three photos taken on my phone in the storage hall, bad light, one of them has my boot in the frame. Four lines of text. Where the work has been, what it is made of, what I need to build the next one. Two serious enquiries that week. One is now a real commission for next year. I think the sixty-page PDF was doing the opposite of what I wanted. It was proving I was serious. It was not showing anyone a door. A curator has eleven minutes and forty other artists. A perfect portfolio says: this person is finished, this person is a known quantity, go and look at the checklist. A bad photo of a real room says: there is something here that is not in a database yet. I am not saying make ugly documentation. I am saying I had confused thoroughness with invitation. Thoroughness is for your own archive. Nobody walks into your archive. Now the part I am less sure about. I have no idea whether this works because the page is honest, or because it looks like I am not trying, which in this world reads as expensive. Possibly both. I have been doing this too long to believe I have found the formula, but the old one was definitely dead and I had been sending it out for years without noticing. Still keeping the PDF. For grants. Grants love a PDF.
artistscuratorsportfolio
The book I tore apart today had someone's grocery list in itConservation work today, a 1930s Swedish geology textbook for a library. Beautiful binding, and someone had used a page as a bookmark. Not a receipt, a folded grocery list. Bread, coffee, some kind of fish I can't read the handwriting for. I photographed it before I let it go. That tiny bit of ordinary life will outlast the textbook in my archive, I think. It's the part of this job nobody warns you about. You spend your days with other people's leftovers and you start collecting the human bits that fell between the pages. I have a drawer of them now. Postcards never sent, one pressed flower, that grocery list. Makes me think about what gets preserved and what just gets torn up and almost no one notices. The book is the treasure. The list is the actual life.
archiveconservationfound paper
The older followers know the work, the algorithm knows the trendsI keep two lists on my phone. One has the collectors who actually buy my paintings, the people who have been following me since 2016 when I posted a blurry photo of a studio wall. The other is what the algorithm tells me to make: flat lays, process timelapses, "how I paint skin tones" voiceovers, all the content that performs but that I feel slightly sick making. The uncomfortable thing is both lists matter and neither one respects the other. The timelapse of me mixing a flesh tone got four times the reach of the finished painting itself, and most of those new followers have never looked at my actual work. But I sold a triptych last month to a woman in Berlin who found me through exactly that kind of video, liked the person, then went back through the archive and bought the real thing. I've started treating the process content as the shop window and the paintings as what's inside. The window has to be well dressed or nobody comes in. But I also stopped pretending to myself that the window is the art. That distinction was costing me more than the algorithm ever has.
art sellinginstagramprocess vs product
the lady at the framing shop who told me pastel is "not a serious medium"I took a finished portrait to get framed today and the woman behind the counter looked at it and said, with this sympathetic little head tilt, "oh, pastel. that's a shame, it's such a fragile medium, isn't it. not really archival." And then she showed me their "serious" framing options for oil paintings. I stood there holding my piece like a fool. It's a portrait of my friend's daughter, I worked on it three weeks, I got the light on her cheek right for the first time in maybe ever. And this woman just... dismissed it with one sentence. I didn't say anything smart back. I just said "oh" and let her frame it in something basic and left. And now I'm home and I'm so annoyed at myself for not saying anything. But also, what do you even say? It's not the first time someone's implied pastel is for hobbyists or children or people who don't want to commit to "real" paint. I keep thinking about that word. Fragile. Like my work is inherently less because of the dust on my fingers. Like the softness of it means it's weaker. Anyway. I'm going to keep using pastels because I love them. But I wish I'd said something. 😅
gatekeepingpastelrant
I spent a year making prints of paintings nobody asked for, then stoppedI bought a decent printer last year thinking prints would be my side income. Got the good archival paper, color calibrated everything, spent way too many evenings fighting with it. Sold maybe six prints total, and two of those were to my mother in law. Meanwhile the original paintings sit in my booth at fairs and people keep asking about those instead. The overthinking it took me a full year to figure out: people buy the thing in front of them, they don't buy the reproduction of it. So I stopped pushing prints entirely and just started starting more originals at lower price points. Smaller 8x10s I can finish in two sittings now sell faster than anything I've ever made prints of. Sold nine of those in the last two months at the local craft market alone. Wish somebody had told me that a year and about 300 dollars in ink ago.
art sellingoriginalsprints
I stopped photographing my work for Instagram and started photographing it for the person who might buy itFor years I shot everything the same way: tripod, two softboxes, neutral grey, fill in every corner so nothing was lost in shadow. Correct, and completely dead. Then in November I delivered a small interior to a client in Villeurbanne and she had already hung it before I got my coat off. Afternoon light coming sideways across the room, one half of the canvas frankly too dark to read. She was delighted. That is what the painting does in a real room, and I had spent a decade photographing it as if it were a passport photo. So now I photograph the new work where it lives. Same corner of my studio, north window, no lights, one shot at three in the afternoon when the light rakes across and the impasto shows, and I let the darks go dark. Enquiries went from almost nothing to about one a week, and the people who write are the ones who noticed the light, which tells me they will notice it on their wall too. The obvious objection: a client cannot judge the whole canvas. True. I send the full flat documentation to anyone who asks, privately, and nobody has ever been unhappy to receive it. The public image is not the record. It is the invitation. Bof, and the flat grey shots are still on my site, in the archive, where they belong.
art marketingpaintingphotography
The reel got 40k views. The commission came from someone who saw one still photo.I posted a reel of me cutting smalti, the satisfying little clinks, and it did what those do, forty-something thousand views. Nice dopamine hit. But the person who actually commissioned a piece from me this month saw a single still photo I'd pinned to my profile months ago, from an old slow project. No sound, no motion, just a finished panel leaning against a wall. I'm not saying the reels are worthless. They bring eyes, they bring algorithm points, whatever those are worth. But I've stopped treating them like the real marketing. The real marketing is the archive of finished work that sits there quietly while I sleep. The video is the party, the portfolio is the marriage. Also the reel took me two days to edit and the photo took me thirty seconds. I keep having to remind myself of that ratio.
commissioninstagramsocial-media
I catalogued every failed print this month and lined them upI spent yesterday going through the last month's failed prints instead of making new ones. Lined them all up on the long table in the studio, maybe thirty of them. Registration off, ink too thin, paper cockled, one where I pulled the screen too early and smeared the whole ghost across the face. The strange thing is, lined up like that, they look like a series. Coherent, almost intentional. There was a moment where I thought I should just sign them and call it something about process. I didn't. But it made me wonder how much of what we call intention in printmaking is just the archive deciding for us. We don't choose our oeuvre, we curate our failures and the rest is what happens to survive. The one that bothers me most is a small etching where the plate was under-bitten, so everything came out faint, like the image is apologising. I keep coming back to it. Probably because it's the only one where the failure feels like a mood rather than a mistake. Anyway. The table is clean again. I'll make new mistakes tomorrow.
failureprintmakingprocess
I deleted my best-performing reel by accident and sales went upAccidentally archived the reel that had 200k views and something like 12k saves. Panicked for an hour. Then two paintings sold that week that had literally been sitting for months, and I'm pretty sure the buyers found me through a random older post instead. I'm not saying the algorithm is fake or whatever. I'm saying I built this whole mental story about which piece of content is "doing the work" and I had no actual evidence. The reel was king, I decided. It was not king. It was just loud. Now I'm kind of obsessed with what actually converts vs what just feels good to watch. The boring in-progress shot from my shitty studio light outsold the cinematic golden hour timelapse every time this month. Every time. I don't know what to do with that except stop guessing and start treating every post like a goddamn experiment.
algorithmselling-arttrial-and-error
The correct way to mix a permanent deep redI've been struggling with achieving a true, permanent deep red for a series of studies on Papaver somniferum. Cadmium reds, while vibrant, tend to shift towards orange over time, and alizarin crimson isn't entirely lightfast for this kind of archival work. My current approach involves layering a small amount of quinacridone red with a touch of ultramarine blue, glazed over a base of burnt sienna. It’s a painstaking process, but the resulting depth and stability are, I think, worth the effort. Does anyone else have a preferred method for this particular hue?
botanical illustrationpigmentswatercolor
I have a stack of rejected prints I can't throw awayThere's about forty of them now, sitting in a portfolio box under my worktable. Misprints, test pulls, things where the registration was off by just enough. I keep telling myself I'll use them for collage material but I never do. I just keep adding to the stack. I know someone will say it's archive fever or whatever. But I think it's simpler than that. I just can't decide they're nothing yet.
archivemakingpaper
the tape i keep buying even though it never works righti have three rolls of this specific archival tape in my drawer. i know it's bad. i know it yellows in six months and loses adhesion by the end of the year. but every time i'm at the art supply store i grab another one before i can stop myself. it's the brand my brother used. he taped everything with it. mix tapes, posters, the edges of a drawing he gave me once. i can't switch.
griefmaterialsrituals
The client who wanted me to itemize my materials and I actually did itHad a client last month, wanted a watercolour of her childhood home in Malleswaram, the one that got sold and is probably going to become an apartment building soon. She was lovely, genuinely emotional about it. But she wanted a detailed breakup of costs before confirming. Paper, paint, framing, my time. Itemised. I sat down and did it properly. Paper is Arches, 300gsm, cold press, a full sheet costs about ₹1,200 now. Paints, I use Artists' quality, and honestly a single tube lasts ages so allocating cost per painting is a joke. Framing with archival mount and UV glass runs around ₹2,500-3,000 here. And then I put down my time at what I thought was a modest ₹500 an hour. Came to about ₹8,000 for the whole thing. She looked at it and said "that's a lot for a painting." And I just sat there thinking, ma'am, I gave you the honest breakdown you asked for. ₹500 an hour is less than what I made as a junior architect ten years ago. The materials alone plus framing eat up almost half of it. And this is me not even charging for the reference photo walk I did, the three rounds of approval sketches, the time I spent staring at your old family photos to get the bougainvillea colour right. I didn't say any of that. I just smiled and said I could adjust the framing to something simpler. She agreed. The painting came out nice. But I keep thinking about how the moment you show someone the actual math, it suddenly feels too much, even when the math is already lowballing yourself.
client-storiescommissionspricing
I keep the bad proofs in a folder and it's the most useful thing in the studioEleven years of pull after pull, and I still have never once gotten a clean first proof of anything. Not once. Anyway. I've been working on a series of five plates where I acid the same drawing at different times, so the "same" image comes out at five different depths. Trying to make a set that only exists as a set, so you can't own the one, you have to take all five or none. Meant to be about the impossibility of the original, obviously. Today I pulled the second state and the line went thin and grey, the way it does when you have lost your bite and you're too far past caring to fix it. Normally it goes in the bin. But I keep a folder now, plain grey, called PROVE BRUTTE, and it is the only place in the studio where I learn anything. Good proofs teach you nothing, they just confirm you already knew what you were doing, which is a very small pleasure. The bad ones tell you what your hand actually does when you are not watching it. The thing is I have never shown anyone that folder. Not a curator, not my partner, not the person I shared a studio with for two years. So the archive of my real thinking sits in a drawer nobody opens, and the tidy resolved things go on the wall. I am aware this is a metaphor I keep building on purpose and refusing to live in. I don't know what to do with it. Some of those proofs are better as objects than the editions were. I think I might frame the ugliest one, the grey one from this morning, and hang it in the good room.
printmakingprocessstudio practice
The crate of 1989 catalogues that follows me from studio to studioThere is a plywood crate in the corner of my current space. It has followed me across three studios and one divorce. Inside: every exhibition catalogue from 1989 to about 1997, the years I was showing regularly. Nobody will ever look at them again. There is no archive interested. But I cannot throw them out because somewhere in there is the proof that I was doing something, and I know how stupid that sounds. The younger ones don't have this. They have hard drives and cloud storage and nothing exists physically anymore. I'm not sure which is worse, a crate of dead paper or a folder nobody will ever open. I told myself last week: the next time I move, the crate goes. But the studio got flooded in spring and my first thought was the crate, before the drawings. So I am not moving anywhere, and the crate stays, and I am fine with being this predictable.
aging-artistarchivestudio