Budgeted 40 000 CZK for a gallery room. Materials came in at 118 000 and nobody has asked me a single question.The room is for a mid-size Kunsthalle, opens in November. I gave them a budget in the spring: 40 000 CZK for materials. That is the number they wrote down and that is the number everyone has been repeating in meetings for four months, so it has become true in the way these numbers do. Actual materials bill so far is 118 000. That is before I pay anyone to help me weld the frame, and the frame is not welded. Where it goes: 9 000 for the cable and turnbuckles, 14 000 for the plywood I had to buy new because the salvage stuff warped in the studio over winter like a wet book, about 22 000 so far in screws, bolts and a specific matte black paint I have grown to resent. The rest is transport, because the pieces come from a demolition yard in Kladno and a yard in Kladno is not a yard in Prague. Each trip is a van and a person and a day. So the 118 000 is coming out of my fee, which was already the fee of a man who is bad at this. Nobody at the institution has asked me a question. Not the curator, not the director, not the woman who does the contracts. I think they assume I know what I am doing. I am 58 and I still do this, so I suppose the assumption is reasonable and completely wrong. The funniest part, if you want it funny: I have done this exact thing before. Probably four times. Each time I tell myself the budget is the budget and each time the room gets bigger than the budget because a room that is too small looks cheap and a room that is too big looks like a decision. I have never once gone back and said the number was wrong. I do not know what that conversation sounds like. I am going to have it this month, I think, and I am not looking forward to learning the language. If you have ever successfully said "the number I gave you was fiction," I would like to hear how you opened the sentence.
budgetgalleryinstallation
A small gallery offered me a solo show. Then they told me the budget for materials.A small gallery I've been talking to finally offered me a solo show for next spring. I was buzzing about it for like a day. Then they said the budget for materials is $200. I don't think they're trying to screw me. They're tiny. But $200 barely covers the paper and panel for one large piece, let alone the paint, the medium, the charcoal, the adhesive, the found materials I buy from estate sales. I'd be eating the rest myself and I already have a day job I hate. I said yes because the opportunity is real and I've been wanting this. But I'm already doing the math in my head and it's not great. I have about 8 months. I'm trying to figure out if I can pull this off without it costing me more than whatever I might sell. Anyone else done a show where the "support" was basically symbolic? How did you handle the gap without looking ungrateful?
gallery showshidden costsmaterials budget
Quoted a logo job at €300, took 30 hours, and I'm the one who said the numbertook a logo gig last month because rent was due, told the guy €300 flat. it took me 30 hours. i brought that number up myself. i did the math on my own and then agreed to it. €10 an hour for a thing that's going to be on their truck for a decade. worst part is i knew better. i've done this exact dance like six times. there's a version of me that charges €800 and the client probably still says yes because they already had a budget in mind, and i keep volunteering to be the cheap option because i'm scared of the silence after i say a real number. i keep a running list of freelance rules for myself on my phone. rule #1 is "don't quote before you've slept on it." i texted him back within 40 minutes. i don't even know why i'm surprised anymore
freelancelogopricing
The gallery that wanted me to frame everything myself, normal or red flag?I had a local gallery interested in showing a few pieces and I was so excited until they mentioned I'd need to provide all the framing and they'd take 50%. No framing budget, no help, just "bring them ready to hang." Is that standard and I'm naive, or is that a sign they're not really invested? I've only done fairs and coffee shop walls so I genuinely don't know what's normal. What's the line between "that's just how it works" and "run"?
commissionframinggallery-outreach
The commission where I charged too little and the buyer said "are you sure"I sold a piece last month for 3,500 SEK. Small collage, maybe 30x40cm, took me about a week of evenings because I kept setting it aside and coming back. The buyer is a friend of a friend, not quite a stranger, not quite someone I know. She said "are you sure that's enough?" and I said yes like a reflex. Then I went home and realised I'd just told someone my time and materials and eye and everything I've learned are worth maybe 60 SEK an hour. I still don't know what the right number would have been. But I know I named it first and that was the mistake. Next time someone asks I'm going to say "what's your budget" and let them set the floor before I open my mouth. I've never done that before and it feels uncomfortable but less uncomfortable than the walk home after underselling yourself.
commissionspricingunderselling
Do you ever accept a gallery show you know won't sell just because you respect the space?I did that last year. Small room in a collective space downtown, knew the people running it had zero budget and the foot traffic was basically the other artists. The work didn't sell. I don't regret it though, the hang was respectful and they treated the work properly. I keep going back and forth on whether that was naive or just... fine. Part of me thinks a quiet room with the right person handling the work is worth more than a bad gallery that moves pieces. Anyone else take shows knowing they'll be a financial wash? Do you ever consider that a win?
galleryselling workshows
How did you land your first gallery? I walked in with wet paintings and a bad folderI'll go first, and it's not a good story. My first real gallery, I had no connection, no CV worth the paper, nothing. I printed twelve photos of recent work, put them in one of those plastic sleeves, and walked in on a Tuesday afternoon because I'd convinced myself email was for cowards. The woman at the desk looked at the folder the way you'd look at a fish left out overnight. She took it anyway. Two weeks later she called. Not for a show. She wanted to know if I could paint a copy of a portrait she had a photo of, for her mother. I said yes. I painted it badly, I was too proud of it. She hung it in her hallway and never showed my work. But she introduced me to the man who did, three years later, and that is the whole of how it happened. Nothing about my portfolio mattered. It was one person who remembered my face. So I want the real versions. Not the tidy ones. How did you actually get your first gallery? Did someone vouch for you, did you get lucky at a group show, did you send forty emails and get one reply, did you sleep with somebody's framing budget? And how long did it take. I ask because I teach now and I watch students believe there is a procedure. There is no procedure. There is a person somewhere who says yes.
first-gallerygallery-outreachgetting-shown
What's the worst red flag you ever ignored because you wanted the show?I'll go first, so nobody has to be brave alone. About fifteen years back a small space in Germany offered me a solo. Nice walls, nice light, the director talked about my work like he understood it. What I ignored: he never once mentioned a budget. Not for transport, not for the install, not for anything. I said yes anyway because a solo is a solo and I was hungry for it. He was genuinely shocked when I asked who pays for the truck. Then he was shocked again when I said I would not pay it myself. Whole thing fell apart two weeks later. Best money I never spent. Your turn. What was the thing you saw early and told yourself wasn't a big deal? The contract that had no dates. The dealer who was rude to the installer. The commission that was never written down. I want the small ones especially. The huge red flags are easy to spot. It's the little ones everyone talks themselves past. Tell me yours.
artist advicegalleryred flags
Bought the cheapest charcoal I could find and honestly it kind of humbled meNeeded to restock tonight and my usual shop was closed so I walked into the stationery aisle of the supermarket and grabbed the budget charcoal, the kind in the flimsy grey box. Figured it would be trash. It's not trash. It's got this leaner, drier bite than my soft stuff and it made me draw sharper than I have in weeks. Less forgiving, so I had to actually commit to a line instead of smudging my way out of a mistake. Now I'm sitting here annoyed that I've been paying triple for the fancy sticks. Also slightly worried I'm the kind of person who romanticizes the cheap version just because it's cheap. Both things can be true. My hands are black and the whole room smells like burnt wood. Good night. ❤️🔥
charcoaldrawingmaterials
i think i'm addicted to buying paint colors i'll never useopened a delivery today and genuinely could not remember ordering it. just stared at this tube of pyrrole orange like it was a stranger in my house. which it is. i don't even like orange. i have never once thought "this painting needs orange." yet here we are. checked my paint drawer and i have three different brands of the same dull green i used exactly once in 2021. my brain saw a color chart at 2am and decided that was the move. the tube is still in the box. feels like a specific flavor of art delusion where buying the thing and using the thing are the same satisfaction to my brain. the paint sits there and i feel like i'm being productive. anyone else's studio budget just... a series of impulse purchases that never graduate into actual paintings? or do some of you have self control
acrylicshoppingstudio-life
The brand that DM'd me for a collab and the brief was "make it go viral"got a DM last week from a skincare brand that wanted to "collaborate", which in their world meant i paint something with their product in it, post it, and they "amplify" (their word) on their channels. no payment. they said "the exposure would be great for both of us." i asked what they were offering. they sent back a moodboard and a brief that literally said "make it go viral" as the objective. i said i don't control viral and asked what the budget was. they said they'd "love to discuss value alignment first." i told them my rate is $800 for a commercial post. they said they'd circle back. they circled back yesterday to offer me $50 and a "feature" on their story. i said no thanks. they asked if i could do it for the "portfolio opportunity." i hate it here lol. anyway what's the best way you've shut down an insulting offer without burning the bridge entirely, asking for a friend who is me
brand dealscollaborationsfreelance
The commission I did the math on a year later and wished I hadn'tLast year a German foundation commissioned a permanent installation for their new building lobby. Big civic space, lots of foot traffic. They had the budget. I quoted €28,000. I spent six months collecting material. Three months building. Two weeks installing on site with a helper. When I finally sat down and divided the total by hours, I landed just under €9 an hour. Before tax. Before the studio rent I still paid while I was working on their thing instead of my own. I knew it while I was doing it. You always know. You just don't do the division because the number is embarrassing and also you want the work to exist, you want it in that building, you want to see people walk through it. So you pretend the math doesn't apply to you. I don't regret it. The piece is good. But I keep the calculation now. I write the hours down from the start. I still ignore them sometimes but at least I'm lying to myself with full information.
commissionsinstallation-artpricing
Anyone else notice the drop in ad performance this quarter?Been running the same carousel ads for a client since January. Always pulled about a 3.5x ROAS. This past month, it's tanked to 1.8x. Same creative, same targeting, same budget. Tried tweaking the copy, changing the CTA, nothing moves the needle. Feels like platforms are pushing their own commerce features harder, or maybe just squeezing advertisers before a bigger shift. Makes you wonder what the point of building all this inventory is if you can't reliably sell against it.
advertisingperformancesocial media
Finally raised my commission rate after 19 years and lost two clients in one weekI raised my base botanical commission from $450 to $550 at the start of the year. First real increase in three years, and I'd been charging that rate since before I even left the lab. In the first week I lost two regular clients over it. One of them wrote back a polite paragraph about their budget and I never heard from them again. Here's the uncomfortable part. I did the math on what the old rate actually paid per hour, counting the specimen sourcing, the prep drawings, the two rounds of revisions on each piece, and it worked out to roughly $13 an hour. Thirteen. I have former colleagues who make that as a graduate stipend while they sleep. And yet the moment I raised it, I felt like I was being greedy. I still haven't fully reconciled that. The clients who left were not the ones who complained about the work. They were the ones who got a good bargain for a decade. I have three commissions on the books at the new rate and two of them came from complete strangers who never blinked. I keep telling myself that says something, and I keep not quite believing it. When did everyone else stop flinching when they named their own price?
commissionspricingwatercolor
Raised my price by 40% this month and the weirdest part is nobody even blinkedfinally raised my day rate after two years of quietly hating myself for it. went from 250 to 350 and guess what. nothing happened. no negotiation, no "out of my budget", just the same yes i got before at the lower number. which honestly makes it worse? like i've been leaving money on the table this whole time and the only person who was scared of my own price was me. i did the math while i was sitting there waiting for the reply and it's like... i lost out on thousands over the last couple years because i assumed people would balk. anyway if you're thinking about raising your rates do it. worst case you find out which clients were only around because you were cheap lol
freelancepricingrates
Charged a museum shop €2,200 for a welded steel piece. Took me six weeks and I ate the material costs.Quoted a museum shop €2,200 for a welded steel piece, thinking I'd build in some cushion. Took six weeks. Then I added up the steel, the oxygen, the acetylene, the grinding discs, the days I stood there deciding not to add one more curve and redid a joint that was already fine. Came out to about €11 an hour before tax. The shop sold it in a month. Marked up to €4,800. That part's on me, I set the number. But I keep thinking about the steel supplier who charged me more for the material than I'd budgeted and I just paid it, didn't even blink. Meanwhile I'll haggle with myself over my own labor for a week. I've been at this thirty years and I still price like I'm twenty-six and grateful for the work. Raising the next quote twenty percent regardless of what it costs me to say it out loud.
commissionpricingsculpture
The curator who said "exposure" and I calculated what that actually cost meGroup show in Berlin, 2019. Curator with a good reputation, well-known space, the whole thing sounded serious. She said there was no budget for artist fees but the exposure would be valuable. I was between shows anyway so I said yes like a fool. I built a room installation. Three weeks of work, rented a van to drive materials up from Prague, stayed in a friend's flat but still bought food and beer for two weeks, paid an assistant for two days of help mounting things. I kept receipts out of spite, I think. Total cost to me: 38,400 CZK. About 1,500 euros then. The exhibition got a mention in Artforum online. One collector came through and later commissioned a small piece. That commission paid 800 euros. So I lost 700 euros and gained a line in a newsletter nobody remembers. I tell young artists this story now and they nod and then they still do the same thing. I did it too when I was their age. Maybe you have to learn it yourself.
artist-feesexposurereal-costs
the gallery that wanted me to frame everything myself, is that normal?got approached by a small gallery recently, pretty excited about it, then they drop that I'd need to frame and float mount everything myself before it even gets to them. not even a discount through their framer. just... figure it out. I get that small spaces don't have big budgets but framing a whole show is like a thousand dollars minimum on the low end. felt like a test? or maybe that's just how it works and I'm naive. what's the weirdest thing a gallery asked you to cover that made you go wait what
artist-experiencegallery-outreachgallery-questions
The price I was too embarrassed to charge so I charged nothingLast year a museum in Germany asked me to do a talk and a small intervention in their permanent collection. Three days of work plus prep. They had a budget. I told them not to worry about it. I don't even have a good reason. I respected the institution. I liked the curator. I wanted to seem generous. So I just said don't worry about it and ate the time. My son found out and gave me this look. Not angry. Just disappointed in a way that was worse. He said you always tell me to value my work and then you do this. I sat with that for a while. I'm still sitting with it. The thing is I know exactly why I did it. There's a part of me that still thinks if I'm not being paid it means I'm doing it for the right reasons. Which is a stupid romantic holdover from the 80s when nobody had any money anyway. Now I have a studio to run and materials to buy and a grown son who watches me undermine myself. I charged them eventually. Six months later. Sent an invoice with a note saying I reconsidered. They paid it without a word. But I still feel the embarrassment of that first conversation. Not the embarrassment of asking for money. The embarrassment of being too afraid to ask for it.
negotiationpricingself-worth
I painted for free for a hotel lobby and I'm still not sure it was the wrong callThere's a hotel in the old town here, small one, maybe fifteen rooms, family-run. The owner saw my work at a group show and asked if I'd do a large piece for their lobby, a view of the Saône at dusk, something calm. I said yes before I'd even thought about money. When we sat down to talk, he told me honestly he had almost no budget. The hotel barely survived COVID, they're still digging out. I said fine, I'll do it, just cover my materials. He looked relieved and ashamed at the same time. So I painted a 120x80 for the cost of oil and linen. About €280. The painting took me maybe sixty hours. I don't need to do the math again, I already did it and it's stupid. But here's the thing, it's in a place where people sit and look at it every morning over breakfast. The light in that lobby at certain hours is actually beautiful and the painting sits in it the way I hoped. I see it sometimes when I walk past. I don't regret it. I'm not saying this is a sustainable strategy. But a painting that lives well somewhere, even for nothing, I don't know. Sometimes that matters more than the hourly rate. And then sometimes I think I'm just telling myself that because I'm bad at business. Anyone else done a free or nearly-free piece that you still don't feel bad about?
commission pricingfree workoil painting