I quoted 14,000 euros for a room. The curator asked if that was per square metre.Last spring I sent a quote to a small Kunsthalle for a room installation. Fourteen thousand euros. Materials, three weeks of my time, the two students who help me weld and haul, transport from the depot in Holešovice, and the part nobody budgets for, which is the week at the end where you walk through the thing alone and move eleven objects until it stops feeling wrong. The reply came back the next morning. She asked whether the fourteen thousand was per square metre. I sat with that for a while. Not because she was being rude. Because she genuinely did not know what she was looking at. In her head a room of art is a quantity, like gravel or plasterboard, and it must have a unit price. Somewhere in her institution there is a spreadsheet column for that. I wrote back and said no, it is for the whole room, and then I halved it, because I wanted the show and because I am fifty-eight and still doing that. Seven thousand. She said it was a lot for a temporary project. I said nothing for two days. Then I signed. The thing I keep chewing on is that the number was never the problem. I could have held fourteen and she would have found it, institutions find money when they want the work. The problem is I have no vocabulary for defending the figure. I can talk about assemblage for an hour. Ask me why a room costs what it costs and I go quiet and discount myself like a man haggling over his own coat. I am told younger artists have this figured out. I hope so. It took me thirty years to learn to weld properly and I still cannot say a price out loud without apologizing in the same sentence.
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I started answering gallery emails on Tuesdays only and the silence stopped bothering meNot a growth tactic, more a survival measure. For years I answered everything the day it arrived, and the day it arrived was usually a morning I had planned to work. One email about a group show in Antwerp and the whole morning gone, because after answering I am no longer in the painting, I am in the correspondence about the painting. So since March I answer on Tuesdays. Everything. Piles up, I read them Tuesday morning with coffee, answer in one go, and the rest of the week the studio door is shut properly. What surprised me: the fairs and the institutions do not care. They wait a week. Two commercial galleries dropped me off their list of people to ask for things, which honestly I count as a gain. One collector I have known for eleven years wrote back after nine days and said it was a relief, he had assumed he was the only one drowning. The thing it did not fix: the actual selling. Being unavailable makes you slightly more interesting to some people and simply absent to others, and the others are the ones with the money in the room. I have not solved that and I am not pretending the calendar solved it for me. But I have had eight uninterrupted weeks in the studio since March, which is more than the whole of last year, and the work is better for it. That is the whole of my marketing strategy at the moment. A closed door on Wednesdays.
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Budgeted 40 000 CZK for a gallery room. Materials came in at 118 000 and nobody has asked me a single question.The room is for a mid-size Kunsthalle, opens in November. I gave them a budget in the spring: 40 000 CZK for materials. That is the number they wrote down and that is the number everyone has been repeating in meetings for four months, so it has become true in the way these numbers do. Actual materials bill so far is 118 000. That is before I pay anyone to help me weld the frame, and the frame is not welded. Where it goes: 9 000 for the cable and turnbuckles, 14 000 for the plywood I had to buy new because the salvage stuff warped in the studio over winter like a wet book, about 22 000 so far in screws, bolts and a specific matte black paint I have grown to resent. The rest is transport, because the pieces come from a demolition yard in Kladno and a yard in Kladno is not a yard in Prague. Each trip is a van and a person and a day. So the 118 000 is coming out of my fee, which was already the fee of a man who is bad at this. Nobody at the institution has asked me a question. Not the curator, not the director, not the woman who does the contracts. I think they assume I know what I am doing. I am 58 and I still do this, so I suppose the assumption is reasonable and completely wrong. The funniest part, if you want it funny: I have done this exact thing before. Probably four times. Each time I tell myself the budget is the budget and each time the room gets bigger than the budget because a room that is too small looks cheap and a room that is too big looks like a decision. I have never once gone back and said the number was wrong. I do not know what that conversation sounds like. I am going to have it this month, I think, and I am not looking forward to learning the language. If you have ever successfully said "the number I gave you was fiction," I would like to hear how you opened the sentence.
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Found a 1960s Cheb factory gate in a scrapyard todayDrove out to the scrapyard outside Kladno this morning, not looking for anything in particular. Came back with a cast-iron gate from a Cheb textile factory, stamped 1964. Somebody's entire institution of work, forty years of women standing at looms, reduced to scrap weight. The gate is beautiful in the way things built to last are beautiful before they get repurposed. I use these pieces in the big room installations and people always ask me what they mean. They don't mean anything. They meant something to the people who made them, and that's gone now. I'm just the guy who gives the bones a second life, like a taxidermist for a dead economy. It's leaning against the studio wall now and I keep looking at it. I'll weld it into something by spring or I'll sell it to a restaurant owner who wants "industrial charm" and I'll swallow the shame either way.
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The Japanese buyer who paid me in dollars and I didn't know the exchange rateA woman from Tokyo found my work through the Mithila Art Institute page, wrote to me on WhatsApp. She wanted a wedding scene, the full thing, the groom's procession, elephants, the bride under her covering, all the detail. I told her 15,000 rupees for that size, which is already low but she was a foreign buyer and I thought maybe she won't pay more. She said yes very quickly. Then she said she will send in US dollars through her friend's account. 250 dollars. I thought okay, 250 dollars, that sounds like a good amount, more than 15,000 I assumed. You know what I did? I did not check. My son usually handles the online payment things but he was out. The money came. I felt happy. Later my son came home and said, Papa, do you know 250 dollars is almost 21,000 rupees? I sat quiet for a long time. She paid me what the work was worth. I undervalued it myself, not even knowing the rate of my own currency. The embarrassment is still with me. Not at her. At myself. I told her 15,000 for a painting that takes three weeks of daily work and she paid me 21,000 anyway because she decided that's what it costs. A stranger in Tokyo had more respect for my labour than I did. Since then I always check the rate before I quote to anyone outside India. But that feeling sits. How many more times have I done this to myself without knowing? 🙏
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Somebody at the art store asked what school I went to and I said the internetKid working the register, maybe 19, real sweet, asked if I went to the art institute across town. I said nope, self taught. He goes "oh, so like YouTube?" and I laughed and said the internet and a lot of years of being bad at it. But I drove home kind of hot about it. Not at him. At me. Because here's the thing nobody tells you. There's no last day. No graduation where someone hands you a paper that says you know what you're doing. I've been making work for eleven years and I still open a face and think, I don't know how to do this, I've just done it a bunch of times and one of those times it was right. I have a stack of drawings from year two that would genuinely upset you. Bad proportions, dead eyes, everything floating. I kept them on purpose. When I'm convinced I've lost it I pull one out and go, ok but look at that jaw, you couldn't do that jaw back then. Anyway I'm in the middle of a big oil right now, a torso, and I've repainted the same shoulder four times. Four. It's finally starting to breathe. If you went the school route, I'm not coming for you. I'm jealous of the structure some days. But if you're self taught and you still feel like you're faking it, you're not. You're just the only one grading your own work and you're a harsh grader.
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Charged a museum shop €150 for editioned prints and then did the math on what that actually pays me per hourA museum shop in Vienna picked up a small edition of my screenprints for their retail. I was thrilled, museum shop, right, that feels like validation. They paid €150 per print, wholesale. I sold them 20. I did the math yesterday because I was avoiding something else. Each print takes me about four hours from exposure to final trim, not counting the drawing time before that, not counting the screens I burned and then rejected, not counting the test proofs. So €150 for roughly six hours of work per print if I'm being generous about what counts as labour. That's €25 an hour if nothing goes wrong. Something always goes wrong. I'm not saying the museum shop ripped me off. That's just the going rate, they were fine to deal with. But I sat there thinking: I have an MFA, I've been doing this fifteen years, and I'm making €25 an hour selling to an institution that will mark it up to €400 and call it affordable art. And I said yes because I was flattered they asked. I don't know what the right number is. I just know that the gap between what feels good for the ego and what's actually sustainable keeps getting wider and I keep choosing the ego.
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The price I was too embarrassed to charge so I charged nothingLast year a museum in Germany asked me to do a talk and a small intervention in their permanent collection. Three days of work plus prep. They had a budget. I told them not to worry about it. I don't even have a good reason. I respected the institution. I liked the curator. I wanted to seem generous. So I just said don't worry about it and ate the time. My son found out and gave me this look. Not angry. Just disappointed in a way that was worse. He said you always tell me to value my work and then you do this. I sat with that for a while. I'm still sitting with it. The thing is I know exactly why I did it. There's a part of me that still thinks if I'm not being paid it means I'm doing it for the right reasons. Which is a stupid romantic holdover from the 80s when nobody had any money anyway. Now I have a studio to run and materials to buy and a grown son who watches me undermine myself. I charged them eventually. Six months later. Sent an invoice with a note saying I reconsidered. They paid it without a word. But I still feel the embarrassment of that first conversation. Not the embarrassment of asking for money. The embarrassment of being too afraid to ask for it.
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