I spent years tweaking my website. Better photos, cleaner navigation, more process shots, less process shots, SEO keywords my friend who works in tech kept telling me to use. And I'd get maybe three inquiries a month, usually from students asking about internships I don't offer. Two months ago my domain expired and I just... didn't renew it. Put together a single PDF with recent work, editions, prices in a table, and my email at the bottom. It's ugly. It's just a document. I send it to people who DM me or write. That's it. And somehow this feels more honest? Like the website was performing professionalism for nobody in particular, and the PDF is just me handing someone what they asked for. I've sold more prints in the last eight weeks than in the previous six months of having a proper site. I don't know if this scales or if it only works because I'm a printmaker with edition sizes I can count on one hand. But I'm starting to think the whole "you need a professional web presence" thing was built for a different kind of practice, or maybe a different decade.
ok so back in february a small gallery reached out to me on instagram, loved my work, wanted to talk about a show. i was SO hyped, first real gallery interest since going full-time. we had a zoom, they said they'd send a proposal "next week." then nothing for a month. i followed up, they apologized, said they were restructuring. another month. then "we're still interested, hang tight." and i just... kept hanging?? for six months?? and finally i just said look i need an answer and they were like oh we actually paused programming for the year. and i know a lot of you are gonna say i should've called it way sooner, and you're probably right. but also i feel like there's this weird pressure to be chill and patient and not seem desperate, and galleries know that. so i'm asking, have you ever been strung along like this by a gallery? how long did you wait before you walked? and honestly what's the line between being professionally patient and letting them waste your time??
I spent years emailing galleries the way you're supposed to, brief, professional, a link to my work, a polite request to be considered. Got nowhere. Then I tried something different: I sent one gallery director a handwritten letter on good paper, with a small original study tucked inside, a lily I'd painted from their city's botanical garden. She called me the same week. I'm not sure I'd recommend that approach to everyone, and it probably only worked because my work is small and botanical and the gesture fit. But it made me wonder what actually cuts through. What's the one email, or approach, that actually got you a reply?
I haven’t painted in a while, I have lots of ideas in my head but with summers here and lots of personal n professional commitments I am not able to find time to pick my brushes and spend those creative hours in my studio. I am not sure if this is going to impact my creative momentum or give me a new energy n inspiration when I start back in my studio? What do you think?
finally worked up the nerve to push my prices up in february. small jump, nothing crazy, a handbuilt mug went from €28 to €34, a medium sculptural piece from €80 to €96. i made a whole spreadsheet about it. felt very professional. then march and april happened and i sold literally nothing through my online shop. not one piece. i started checking my own site like an idiot, refreshing, "is the add to cart button broken??" no, just nobody wanted it at the new number. i almost caved and dropped them back down last week but my friend who's been doing this longer told me to wait. she said the first silence after a raise is just the market recalibrating, or something. sounded like bullshit at the time. may i've sold three pieces. not a landslide. but the weird thing is the people buying now don't haggle. nobody. before, every single sale came with a "any discount for buying two?" or a "could you do €25?" and i'd fold immediately. now they just... pay it. and i'm making more on three sales than i used to make on six. still feels fragile. like the second i relax the silence comes back. but i think she might have been right.
third tube this month. they're all fine for like a day then whatever I stuck down just lifts off again. this one says "professional strength" on the side so maybe I'm the problem. got a pile of torn paper and a photograph of my grandmother's kitchen that I've been trying to anchor to a board for a week. it's just floating there. she'd probably laugh. she never threw anything away either, just kept taping it back together. what actually works for paper to wood without turning into a crinkly mess? I've tried mod podge, tacky glue, some spray thing that smelled like death. all disappointing.