still kinda amazed by how well literal ugly websites convertwas just debugging a client's landing page and it's like... the ugliest thing i've ever seen. basic html, like, zero styling, just text and a button. and it's converting like crazy. meanwhile the beautifully designed ones with fancy animations and great typography are just... crickets. lol. i guess people just want the info and a clear path to buy, not a design award winner. took me years of design school and freelance hell to learn that lol.
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My palette has been the same muddy grey since October and I think I'm finally okay with itNot a complaint exactly. I set out to paint a sky last night, ended up with the whole thing the color of dishwater, wiped half of it off with a rag and liked what was left better than anything I've done in months. I think the problem is I keep buying tubes because the color looks nice in the store. Cadmium orange looks amazing in the rack. It does not look amazing next to the greens I actually use. Eleven year old told me my paintings "all look like the same day" and I've been thinking about it for a week. Anyway. Working on a small one, 8x10, of the field behind the elementary school at pickup time, all that flat winter light. If it stays grey I'm going to call it done and stop fighting it.
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Going back and just lookingIts quite amazing to go back to old pieces and see how much you've changed especially when learning animation, I've learned so much about the process and creation of it, it blows my mind
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I did a portrait for 300 because she cried in my studio. Now her sister wants one.Nine hours on a charcoal head, 300 euros. She sat down, saw the first version, and just started crying, and I sat there not knowing what to do with my hands and then said the price out loud and it came out as 300. I watched my mouth do it. Couldn't stop it. Here's the thing nobody warns you about: the discount doesn't stay with that one person. Word travels. Her sister messaged me last week, lovely message, "my sister says you're amazing, she says it was 300." Now I'm either the artist who charges 300 or the artist who has to explain why she was 300 and this one is 900. And I already know I'll do a bad job explaining it because I'll feel mean. The worst part is I don't even regret it. That painting is good. She cried. But I did the math after, 300 divided over nine hours plus the paper plus the fixative plus the two days I couldn't work because I'd used my whole arm doing it. And I'm 31 and I still live in a flat with a bathroom I won't describe. How do you actually say no to the second person without making the first person feel like a charity case.
portraitspricingself-taught
Sold a piece in a group show last month and the gallery took 50% and I'm still trying to decide if that's normal or if I got fleecedSo I had a watercolor in a group show at this small gallery downtown, nice space, good foot traffic, I was genuinely excited to be in it. It sold opening night, which felt amazing for about ten minutes until I did the math on my take-home. They took 50%. Half. And I get it, they have overhead, they promoted the show, they poured the wine, whatever. But I walked away with $175 on a $350 piece and I spent差不多 two weeks on it. That's like... $12 an hour if I'm being generous to myself. And I had to frame it myself too. I texted my old professor from school and she was like "yeah 50% is standard for emerging artists in that kind of space" which made me feel both better and worse somehow?? Like oh great so this IS the deal, I'm just supposed to accept that half my labor disappears because someone else has a storefront. I don't know. I'm not trying to sound ungrateful, the sale itself was validating. But I keep thinking about how many more hours I'd have to work just to make rent off that kind of split. My partner was like "well now you have a gallery relationship" and I'm like ok cool but the relationship doesn't pay for my gouache tubes lol. Anyway. For those of you who've been doing this longer, do you just build the commission into your pricing from the start? Do you negotiate? Or is 50% just the price of entry and I need to shut up about it?
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Finally sent that freelance invoice!omg you guys i actually did it i sent the invoice for that big commission i finished last week. i was so nervous about it honestly, like what if they think it's too much or they ghost me or something?? but my partner was like 'just send it Dani you did the work!' and they were so right haha. it feels SO good to have it out of my hands and just like, trust that it'll get paid. fingers crossed it all goes smoothly! this is such a huge step for me going full-time, it feels so real and terrifying and amazing all at once. anyway, just wanted to share a small win!! 🙏
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